Content

Definition

An Online Travel Agency (OTA) is an agency engaged in selling and arranging accommodations, tours, transportation and trips for travelers on an online platform. From these travel websites, hotels can learn how to implement distribution channel marketing, points of difference (POD) and parity.

 

Tools

Expedia

Booking.com

Venere

Orbitz

Agoda

Hotel.de

Hotwire

Travelocity

 

Origin

 

Other Languages

 

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  1. The trick behind dynamic pricing with Online Travel Agencies – The Hidden truth behind Digital Marketing

    […] do OTAs determine their […]

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